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Snapchat goes local with new Discover content for India

Snapchat’s Discover content for India comes at a time when the brand has been steadily increasing focus on the market, but has struggled to grow globally. Snapchat is introducing Discover content designed and created by Indian publishers for its audience in the country. Discover is Snapchat’s specialised take for publishers …

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Snapchat announces new scripted shows to win over users

(Reuters) – Snap Inc. ( SNAP.N ) on Wednesday announced new scripted broadcasts for its photo The Snapchat messaging app, which will be launched this fall, has partnered with production companies and Hollywood writers in hopes of reversing its decline in user numbers. A billboard displaying the Snapchat logo over …

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